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Google Ads Search Campaigns
Venly Institute
About This Course
Google Ads Search Campaign (FELLOWa301) is required by all Fellows using Google Ads, and specifically Search Ads, as a business solution. In this course, you will learn the fundamentals of how Search Ads work and how to test-and-learn from results. You will complete 7 Google Skillshop courses while completing this course. You will also complete 7 quizzes, and your evaluation will be based upon your acquired knowledge, as well as your abilities in reading comprehension, time management, and problem solving. There is 1 field exercise in this course. This course takes about 4.5 hours to complete.
Course Objectives
Fellows will understand 1) what Search Ads are and how they work 2) best practices optimizing Search Ads 3) how to test-and-learn from your client's results.Requirements
Google Ads Conversion Tracking (FELLOWa300) is a prequisite for this course.