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Introduction to Business Blogging
Venly Institute
About This Course
Introduction to Business Blogging (FELLOWa450) is required by any Fellow coaching clients on business blogging, blogging best practices, and blog optimization. In this course Peake Fellows will learn how to what a blog is, best practices for business blogging, and how clients can use it as an an important inbound digital asset. You will complete 1 role playing exercise and a series of quizzes. Your evaluation will be based upon your acquired knowledge, as well as your effectiveness at reading comprehension, time management, and problem solving.
Course Objectives
Fellows will understand 1. what a business blog is, the goals of a blog, and why it is an important inbound digital asset 2. best practices for creating, writing, scheduling blogs 3. how to coach clients on blog optimization.Requirements
Introduction to Content Strategies (FELLOWa200) is a prerequisite for this course.